Four-star impact

I’ve spent some time recently reading four-star humanities impact case-studies from REF 2014. This is possible because some departments achieved a perfect score for impact, so we know that all their case-studies achieved the highest grade.

As we turn our thoughts to 2021 (or thereabouts), and as impact becomes accepted as part of research assessment beyond the UK, it’s worth pausing to ask what lessons can be drawn from this evidence. My analysis is subjective and impressionistic: really just picking out some patterns that struck me, in the light of discussions I’ve had over the years with colleagues. The departments I’m considering are: English at Bedfordshire, Newcastle, Kingston, Swansea; History at Hertfordshire; Modern Languages at Swansea.


Individuals or departments?

One hypothesis with which I began was: if we’re trying to succeed with impact, it makes more sense to think about four-star departments than four-star case-studies. In other words, I suspected that departmental cultures were more important than star individuals.

The evidence is equivocal. At some places, it appears that impact is delivered brilliantly by a minority of staff, albeit with appropriate institutional support. That’s probably the way most of us are working, in fact, not least because of the time that impact-oriented work absorbs. But some of the ‘impact templates’, outlining methodical efforts and commitment across a department, are instructive. For evidence of how to get it right, I’d recommend History at Hertfordshire.


Impact and engagement

One of the great academic corridor put-down lines these days is: ‘Oh, that’s not impact; it’s just public engagement’. Seriously, you wonder what planet we’re on at times (and note, by the way, an excellent argument against allowing the assessment cart to be put before the impact horse in the THE). Nonetheless, this line has a point. It doesn’t make sense, from the perspective of time-management, for overworked people to be knocking themselves out on activities that they mistakenly believe will feed into an impact case-study.

So we focus on impact – on having identifiable effects on identifiable groups – and scale back on engagement. Right? Well, the evidence suggests much more porous dividing-lines between impact and engagement than many would like to believe. Take the historian preparing an exhibition on the basis of a chance research discovery. The aim will be to engage as widely as possible, but four-star impact may still be the result.


Locality matters

In the early days of impact, one theory was that it would favour London universities. Not so. Some of the most compelling work was achieved by universities a long way from the cultural centre, with powerful regional commitments.

Take English at Newcastle. This department, over many years, identified ways of involving itself in the region. One example of this commitment is its partnership with Seven Stories, the national centre for children’s books: a partnership evident in staffing decisions, grant activity, doctoral studentships, and so forth. Or take English at Swansea, where a longstanding, passionate commitment to Welsh literature and culture shines through in two of their three case-studies.


Creativity matters

It’s common sense really: creative people are geared towards engaging with the public. This doesn’t mean that all creative practitioners in universities will be delivering in terms of impact, but it puts them in an excellent position to do so. Take creative writers. Publishing a novel, selling some copies, and doing a few literary festivals may not necessarily amount to much in terms of impact. (Although – and we need to stress this over and over – creative outputs did do rather well in REF 2014.) But if someone writes about a topical or controversial subject – for instance, Jackie Kay (Newcastle) writing about her experiences as a child of Nigerian birth, adopted by white parents in Glasgow – this can lead to important and powerful impact.


Questions of longevity

It’s commonly observed that the time-lag between research and impact in the humanities tends to be quicker, on average, than in the sciences. But some of the most impressive case-studies are the product of many years of commitment, and bring benefits that will equally span years. For instance, consider the determination of academics in English at Swansea to bring works of English-language Welsh literature into the public domain, via a series of books that is part-funded by the Welsh government and now sits in every school in Wales. That was an extraordinary achievement.

In this context, of course, it will be fascinating to see how the rules for 2021 deal with the question of ongoing impact from case-studies submitted in 2014. Some of the best impact endures, and hopefully this will be recognized.


Questions of cost

Impact costs time and money. In many cases it’s funded by research grants, but across the board it’s apparent that the better departments are underwriting, to a considerable extent, staff time and costs. I’ve commented before about the ‘impact industry’: the advisers, professional case-study writers, and so forth. I think there’s cause to be sceptical about all of that, yet there’s also cause to admire the impressive, moving work documented in these case-studies. The challenge for managers is to find ways of ensuring such work is adequately resourced, at a time when academics and their departments are stretched by competing demands.


You can’t take it with you

I’ve noted before the effect upon the impact agenda of the rule, in REF 2014, that if an academic switched universities mid-REF cycle, s/he would take his/her outputs, while the university would retain any impact case-study. That skews the value, to the individual, of impact-related work. Why would a university will spend big money to recruit a major impact-star, as opposed to an output-star, on the eve of  a REF?

One rumour about the next REF is that there may be a perverse solution: perhaps outputs, as well as impact, may be retained for submission by previous employers. Well, let’s wait and see. Such a move might well help keep a lid on wage inflation at the top end; although the implications for early-career appointments would need consideration.

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